Campaign delivery

In campaign delivery two parties are involved: a sender (mailing service, Sendsay in this case) and a receiving party (recipient“s email service).
A delivery error may occur if:

  • the entire campaign was not dispatched;
  • a letter was not sent to a specific subscriber;
  • subscribers email service did not accept an email.

Also there is an option when recipients service accepts an email, but forwards it into «spambox» in this case an email is considered to be delivered. More: Being listed as spam

Problem: the entire campaign was not dispatched

How do I know: a campaign did not appear in the archive. A task log does not have a campaign scheduled. A campaign is seen in campaigns log with errors (Section Campaigns).
Possible reasons:
– A campaign did not pass moderation.
What to do: Make proper corrections as indicated by a moderator.
– Campaign contains broken link.
What to do: Fix a link and re-sent a campaign.
– Other reasons.
What to do: Contact support

Problem: email was not sent to a specific recipient

How do I know: check subscriber's status in the subscriber's card and the last communication sent to the subscriber.
Possible reasons:
Sendsay does not send emails to the recipients with «unavailable for campaigns» status. Such a status is given when:
– The address is in the stop-list.
What to do: If a subscriber is in the stop list but wants to receive future emails, you can re-subscribe him\/her. More: Re-subscribing the unsubscribers
– During the last campaign an email was marked as not existing.
What to do: It is impossible to send a communication to the subscriber, his email can be deleted from the database.
– Some of the previous communications were not delivered.
What to do: It is impossible to send a communication to the subscriber, his email can be deleted from the database.
– Email is not confirmed.
What to do: Not confirmed emails can be activated. More: Email acivation
– A spam complaint was received or sender“s email service marked an email as spam.
What to do: If a subscriber complaints on the email it is considered as unsubscription. It is impossible to send communications to such a subscriber.

Problem: Recipients service did not accept an email

How do I know: Subscriber's profile shows an error in field System — Last delivery error..
Possible reasons:
– An email does not exist or it was deleted (non recoverable «hard» delivery error)
What to do: It is impossible to send future communications to the recipient, his\her email can be deleted from the database.
– Emailbox is full or temporary unavailable. (recoverable «soft» delivery error)
What to do: Wait for the results of the next campaign. Probably, if the error was fixed future emails will be delivered.
– Receiving server marked an email as spam and refused accepting it.
What to do: It is impossible to send a recipient an email, this email may be deleted from the database.
Note: If your communication was delivered into «Spambox» it is considered to be delivered, there are no delivery errors. Email service accepted it, but filtered it for some reasons (email content, user“s reaction to previous communications, etc.)

How to check delivery logs
To check delivery logs:

  • Find the Campaign .
  • Check the number of the delivered emails on the graph.
  • Go to “Delivery” tab for detailed report with details for domains, subscribers, delivery errors.

More: Delivery Logs | Subscriber’s status

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